Challenge #31 Results
First-place Winner: (Razor E175 Electric Scooter)
βIt took about three months of planning for our move to our new location. By creating a game plan we helped to ensure departments experienced a swift and painless process. A month before moving we made special mention of the move on all mailings and changed our Website homepage to alert users of the new location. Coupon mailings sent out to customers on our mailing list and people in our PMA (primary market area) also mentioned the move. Two weeks before the scheduled move we started cleaning up the service shop to dispose of any unnecessary items. And the week of the move, we informed all of our service customers that we would be closed that Saturday.We also started moving our vehicle inventory to the new location about a week before the move. It took us two complete days to make the move, which we did on a Saturday and Sunday. On that Saturday, we had an ASM, a Parts Consultant, a cashier, a receptionist and a few salespeople on hand to help with any customers coming in who were not aware of the move.We also performed a few dry runs on Sunday to make sure all of our systems were working. For a few months after the move, we had a sign displayed at the front of the old location informing everyone that we had moved to the new location. To help customers find us, we kept the same phone numbers throughout the dealership.β
β Brianna Paulino, CRM, Toyota and Scion of Pasadena, Pasadena, California
Second-place Winner: (Crosley 4-in-1 3-speed turntable, CD player, AM/FM radio, cassette player and MP3 ready)
- Robert Wind, CRM, Toyota Chula Vista, Chula Vista, California
- Rufus Howard, ASM, Toyota Tri Cities, Kennewick, Wisconsin
Third-place Winner: (SwissGear Messenger Bag)
- Jason Reynolds, CRM, Webb Toyota, Farmington, New Mexico
- Kevin Hansen, ASM, Parker Toyota, Coeur d'Alene, Idaho
- Kim Ledbetter, CRM, Toyota of Paris, Paris, Texas